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Channel: Lawton Chiles | Direct Response Copywriter In Information Marketing
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13 Timeless Lessons from the Father of Advertising | Copyblogger

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Great man to learn from here.

 

In his years as an advertising executive and copywriter, Ogilvy created some of the world’s most successful and iconic marketing campaigns, including the legendary Man in the Hathaway Shirt, plus notable efforts for Schwepps, Rolls Royce, and the island of Puerto Rico among many others.

via 13 Timeless Lessons from the Father of Advertising | Copyblogger.


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